Yahoo Search Marketing Interface Reporting Delay

Well, Yahoo has done it again!

This morning when I was doing my routine checkups on the Yahoo accounts that we are managing, I was seeing “0” in all the stat fields. At first I thought there was something wrong with the accounts, but I immediately remembered that just a while ago, Yahoo had a reporting delay which took them days to fix, and this might very well be another one.

So I picked up the phone and called Yahoo, talked to one of the representatives, and confirmed that this is another reporting delay that no stat was updated since yesterday 10pm. I was told the problem is being worked on, but they have no idea when will it be fixed.

Once again, nothing was mentioned on the Yahoo Search Marketing Blog. I guess most of us just have to run blindfolded for a few days.

Looking at the bright side, who doesn’t like a wild ride in the summer?

Pitstop Media is a Vancouver based search engine marketing company which offers results oriented PPC services. If you need help with pay per click management and optimization please contact us for a free, no obligation quote. We’ve helped companies reduce their paid advertising cost by as much as 148% and increase AdWords conversion rates by as much as 410%.

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