Google’s New Trademark Policy: How Beneficial is it?
Tomatoa
Published on: July 15, 2009
Last modified: November 16, 2011
Internet Marketing, Pay Per Click (PPC)
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Tags: Google, trademark policy
As most of you might already know, effective June 15th of this year, Google is starting to allow the use of trademark terms in the ad text. Every time an advertiser submits his ads that contain a trademark term, the ads will be “under review” before it can start showing. The review process basically exams whether the advertisers meet the criteria to use trademark terms in their ad texts.
For the list of criteria, visit here.
Oh, and did I mention that the review process can take up to … Continue Reading » Google’s New Trademark Policy: How Beneficial is it?
