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TraiaN
Published on: September 3, 2010
Last modified: October 19, 2011
Internet Marketing
Tags: bdo tag, SEO
In my attempt to create a complete (except for deprecated tags) HTML reference guide for SEO purposes, I sometimes encounter html markup that have minimal or no influence at all in terms of SEO. <bdo> tag is one of them. The bidirectional override directive will not help the current English optimizers (and probably neither those ones who are writing from right to left, i.e. Hebrew), but it’s good to be aware of its existence.
This tag may come handy if you want to display translated text from rtl (right-to-left) … Continue Reading » BDO Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 10.0/10 (1 vote cast) VN:F [1.9.11_1134]
TraiaN
Published on: August 18, 2010
Last modified: July 7, 2011
Internet Marketing
Tags: base, SEO
Those of you who heard about this tag, raise your mouse :) How many? 5% only? Don’t worry, I actually think that less than 5% of the web developers are aware of this tag and I think that, in this case, ignorance is gold.
For me it’s been 5 years since I stopped using this tag. It gave me more headaches than any other html elements and the benefits were minimal.
Some developers asked me is if the base tag is the same with … Continue Reading » Base Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 9.0/10 (4 votes cast) VN:F [1.9.11_1134] Rating: +4 (from 6 votes)
 There’s one thing that everyone in SEO (and Internet marketing in general) should know – what matters the most to search engines is purely the text content they can read (leaving aside backlinks and social signals). Google and others won’t be impressed and influenced simply because you bold or italicize some text, no matter how (B or STRONG, I or EM). Their algorithms are made to extract themes and meanings from documents, not rank them based on visual appeal.
In my opinion, the font … Continue Reading » Bold or Strong Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 9.5/10 (11 votes cast) VN:F [1.9.11_1134] Rating: +8 (from 8 votes)
TraiaN
Published on: July 1, 2010
Last modified: November 17, 2011
Internet Marketing, Search Engine Optimization (SEO)
Tags: area tag, SEO
<area> tag is not yet deprecated, but also it’s not very used nowadays. Probably, in the ’90s it made sense to make use of it, since CSS or Flash was not there. As per 2010, it is more common to use Flash (which is a still a mistake by the way, because search engines are struggling with such files) or a combination of search engine friendly JavaScript and CSS, to create image maps that are search engine friendly. Today’s article is about AREA … Continue Reading » AREA Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 8.5/10 (8 votes cast) VN:F [1.9.11_1134] Rating: +3 (from 3 votes)
TraiaN
Published on: June 16, 2010
Last modified: January 24, 2012
Internet Marketing, Search Engine Optimization (SEO)
Tags: address tag, SEO
While I could not find any case studies/research in the SEO industry regarding the effects of the <address> tag on search engine rankings, I am of the opinion that when it comes to the SEO game, you shouldn’t leave things in fate’s hands. Therefore I recommend using this tag, especially on local SEO efforts.
Using the <address> tag will deliver a strong message to search engines about your business location. The address tag will also help with the semantic structure of your web documents, and will (hopefully) … Continue Reading » Address Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 8.6/10 (8 votes cast) VN:F [1.9.11_1134] Rating: +3 (from 5 votes)
TraiaN
Published on: May 4, 2010
Last modified: September 19, 2011
Internet Marketing, Search Engine Optimization (SEO)
Tags: acronym tag, SEO
There’s a subtle difference between acronyms and abbreviations. “An abbreviation and an acronym are both shortened forms of a word, phrase or name. The difference is in whether or not the resulting abbreviation can and is articulated as word. If it articulated as a “new” word, it is an acronym; otherwise it is a plain old abbreviation… Here’s one to ponder: the World Health Organization is abbreviated to WHO. However, the abbreviation is not pronounced like the word “who”; instead it is spelled out: W … Continue Reading » Acronym Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 6.0/10 (6 votes cast) VN:F [1.9.11_1134] Rating: +3 (from 5 votes)
TraiaN
Published on: April 7, 2010
Last modified: October 31, 2011
Internet Marketing, Search Engine Optimization (SEO)
Tags: abbr, SEO
I think that the ABBR tag is one of the least used tags, even by the so called SEO experts (oh, how I hate those guys proclaiming themselves experts or gurus). It’s the perfect spot to place your targeted keyword and it’s a completely white hat technique (of course, as long as it’s not abused). And the best part of it is that <abbr> it’s a hidden html element, visible only at mouse over. Place you mouse the word over SEO to see it in … Continue Reading » ABBR Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 7.1/10 (7 votes cast) VN:F [1.9.11_1134] Rating: +5 (from 7 votes)
TraiaN
Published on: January 26, 2010
Last modified: September 21, 2011
Internet Marketing, Search Engine Optimization (SEO)
Tags: doctype, SEO
Today’s hmtl tag is the doctype tag:
Usage
<!DOCTYPE html PUBLIC “-//W3C//DTD XHTML 1.0 Transitional//EN” “http://www.w3.org/TR/xhtml1/DTD/xhtml1-transitional.dtd”>
For more information on how to use the doctype depending on the version of the html you’re using, visit http://www.w3.org/QA/2002/04/valid-dtd-list.html
What designers should know about the doctype tag in terms of SEO
When you cut your psd file into html/css yo need to add this piece of code on the very top of each page.
What SEO’s should know about the doctype tag
The doctype document is not having any influence on your SEO job. However, make sure the designer … Continue Reading » Doctype Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 9.5/10 (2 votes cast) VN:F [1.9.11_1134] Rating: +2 (from 2 votes)
TraiaN
Published on: January 19, 2010
Last modified: September 21, 2011
Internet Marketing, Search Engine Optimization (SEO)
Tags: comment tag, SEO
This is the first post in the series of the HTML reference guide for SEO. Today’s tag is the comment tag:
Usage:
<!– some useful html comment goes here–>
What designers should know about the comment tag in terms of SEO
When you cut the psd file into html/css insert pertinent comments so programmers will understand, for example, where the product’s div/table starts and ends. Speak with your SEO colleague and ask him guidance on the the targeted keywords for each page you cut into html/css. Try to insert … Continue Reading » Comment Tag and SEO – Complete HTML Reference Guide for SEO
VN:F [1.9.11_1134] Rating: 10.0/10 (3 votes cast) VN:F [1.9.11_1134] Rating: +2 (from 4 votes)
There’s been a while since anyone in the SEO/PPC industry made available an advanced, powerful tactic on how/what to use to optimize your SEO and/or PPC landing pages. While most of the agencies keep the good stuff for themselves, we’ve decided to share a valuable secret with you.
I’ll teach you how to reverse engineer the landing page algorithm of Microsoft Ad Center (results may apply to Yahoo! Search Marketing and Google Adwords also) with their own tool: the Ad Intelligence add-on for Excel.
The main purpose of the Ad Intelligence … Continue Reading » Hidden PPC & SEO Gem – MSN Ad Intelligence
VN:F [1.9.11_1134] Rating: 10.0/10 (8 votes cast) VN:F [1.9.11_1134]
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