Internet Marketing Services

Just recently, I’ve discovered a new method of running AdWords’ Search Query Report which makes identifying user exact search queries much, MUCH easier (well, this method could’ve existed long ago, but it’s quite new to me, so here I am).

Before, whenever I wanted to see the exact search queries for a campaign, ad group, or even just a single keyword, I would need to run a separate report. I wouldn’t mind doing it if I was doing a large scale analysis, but running a search query report for … Continue Reading » Running Search Query Report Now Is Easier Than Ever

Okay, I know that Yahoo currently doesn’t really offer any official report that resembles AdWord’s search query report on its interface, but as I mentioned a few weeks ago, you can always request Yahoo representatives or your account manager to prep a similar report for you.

Since these reports are custom made by different people, their format and the information they provide can be different from one another. Therefore, when you request your account manager for a report, be very specific about what stats you are looking … Continue Reading » Yahoo Search Marketing – Search Query Report Explained

To me, the most obvious feature that Adwords interface should include is revenue tracking. As of now, advertisers can only see their conversion value by pulling out a report (without using Google Analytics), which isn’t known to a lot of people. This begs the question: if Google is capable of recording conversion value, why can’t they just show it in real time as Yahoo! (well, with a few hours of statistic update delay) does?