* Internet Marketing Posts Tagged ‘search engine’

Microsoft’s Bing Looks Nice. What About the Usability?

The new search engine from Microsoft looks nice. At least for the front page, which displays a different, nice picture every day.

What is Bing all about?

The home page fails to communicate visitors what the website is all about. While everybody know what Google or Yahoo! do, almost no one knows what the heck is Bing.com. I would have inserted a nice tag line below the logo, something like “Microsoft’s Search Engine” or similar.

How do I perform a search?

There is no “Search” button on this page or the search results page. You should always display a web button properly and label … Read more about Microsoft’s Bing Looks Nice. What About the Usability?

Search Results Relevancy – case study futureshop.ca

It’s Christmas time! Tons of people will search online for gifts and online deals. They will come to your website and then… Well, then you need to help them find what they are looking for.

Mainly, there are two paths visitors take to find products on your site: using navigational links or using internal site search. The usage percentage for navigation and search is almost 50/50. So, 10 people may search for “xbox 360″ and 10 people may navigate through specific categories on your site, until they reach the xbox 360 product page.

I prefer the search method and I … Read more about Search Results Relevancy – case study futureshop.ca