Adwords Integration with Google Web Site Optimizer
TraiaN
June 24, 2009
Conversion Optimization, Internet Marketing, Pay Per Click (PPC)
No Comments
Tags: AdWords, google website optimizer
Summary: testing ads it’s a time consuming tasks for any search marketer. The statistical significance of ad testing is missing but this can be changed. See below:
We, as search marketers, should spend most of the time creating, measuring and adapting the best performing keywords and ads, for our customers. In fact, one of the most time consuming activities in a PPC management company is the daunting task of ad testing. Nowadays, bid management can be automated, keywords research is not as hard as it used to be and reports customization it’s … Read more about Adwords Integration with Google Web Site Optimizer
