Google Adwords Tips and Secrets – Part 2
Sahaj
Published on: September 22, 2008
Last modified: June 28, 2011
Internet Marketing, Pay Per Click (PPC)
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Tags: AdWords Quality Score, adwords secrets, adwords tips, dynamic keyword insertion, google adwords
As a follow-up to the post AdWords Tips and Secrets #1, I will share three important tips which could help you improve the AdWords account performance.
AdWords Tip 2
Google AdWords uses the ad display URL’s historical click through rate as one of the metrics in calculating the Quality Score. By display URL Google means, usually, the domain name of your web site. If you have poorly performing ads, then it’s going to impact the display URL click through … Continue Reading » Google Adwords Tips and Secrets – Part 2
