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On previous posts I’ve tried to provide e-commerce designers collections of checkout buttons or progress bars. This time I thought they will find useful to look at the Continue Shopping collection.

102 website have been looked at during the analysis. There was no surprise regarding the name of the button: 85 websites are naming the button “Continue Shopping”. Only a few of them will give a different name like return to shopping or back to shopping.

I’ve looked at some specific elements – what is the button color or where is the arrow (if any) pointing . I … Read more about Collection of Continue Shopping Buttons

The checkout process of an ecommerce site represents the number of steps taken by visitors in order to get products from virtual shopping carts/bags delivered to their doors. It is the path from a click on the checkout button to the “Receipt” page . Some visitors are required to go through more or less “steps”, depending on the site they will buy products from.

Very often, website owners are asking themselves (or others) what is the best number of checkout pages for their websites. To quote Dylan, “The answer, my friend, is” testing “in … Read more about CHECKOUT – Progress Bar Survey