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Have you ever wanted to be able to have a collection of “view cart” or “add to cart” buttons and compare them to other buttons, such as “proceed to checkout” buttons? When we design a new website or a new web page for a multivariate test, we like to do our homework before we proceed, and this is how we ended up having a nice collection of buttons, primarily used during the checkout process of e-commerce websites.

What is it intriguing to me is not the design of the buttons it self, but the relationship between the buttons on each … Read more about Scent Trail of View Cart, Add to Cart and Proceed to Checkout Buttons

UPDATE: if you plan to design a checkout button, please read our post on “The Best Checkout Button“.

The checkout process plays an important role in the shopping experience of all e-commerce websites. And, the shopping process starts with a click on the Checkout button. While buying decision can be made outside your website influence, once visitors decide to buy products from your site, it is your job to help (persuade) them to complete the buying process.

Assuming your visitor already added products in their shopping cart, how well do you manage to … Read more about 111 Designs for Checkout Buttons