* Internet Marketing blog archive for the ‘Who’s Testing’ Category

 

Who’s Testing What #31 from marketsamurai.com

a-b-testing-market-samurai-2

This samurai is testing a nice element: the main video of the page.

marketsamurai variation 1

marketsamurai V1

marketsamurai variation 2

marketsamurai v2

Pitstop Media offers ROI based internet marketing services such as landing page testing services and conversion rate optimization services. Our A/B and multivariate … Continue Reading » Who’s Testing What #31 from marketsamurai.com

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Rating: 9.1/10 (7 votes cast)
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Rating: +3 (from 5 votes)

Trust Seals Collection and How to Use Them to Increase Conversion Rates


trust-seals-collection-increase-conversion-ratesTrust seals is the coined term used to refer to the images (see collection at the bottom of the article)  websites use to address Fear, Uncertainty, and Doubt (FUDs) and move visitors forward in the conversion funnel.

Seals can be categorized into privacy seals, business validity seals, PCI compliancy seals, hacker safe seals and others. It may be useful to know that there are seals which are applicable only to certain industries (like the Pharmacy Checker for online pharmacies) and seals which can be used on most of the websites (business … Continue Reading » Trust Seals Collection and How to Use Them to Increase Conversion Rates

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Rating: 8.2/10 (34 votes cast)
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Rating: +4 (from 4 votes)

Who’s Testing What #30 – www.vacationtimesharerentals.com

a-b-testing-vacation-timeshare

This is an MVT test from www.vacationtimesharerentals.com:

vacationtimesharerentals original

Vacation Time Share Rentals – Original

vacationtimesharerentals variation 1

Vacation Time Share Rentals – Variation 1

Pitstop Media offers ROI based internet marketing services such as landing page testing services and conversion rate optimization services. Our A/B and … Continue Reading » Who’s Testing What #30 – www.vacationtimesharerentals.com

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Rating: 8.6/10 (10 votes cast)
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Rating: +6 (from 6 votes)

Who’s Testing What #29 – www.moneymanagement.org

a-b-testing-money-management-international

The first test we found in 2010 is on debt relief landing pages:

moneymanagement.org version A

moneymanagement.org version A

moneymanagement.org version B

moneymanagement.org version B

moneymanagement.org version C

moneymanagement.org version C

moneymanagement.org version D

moneymanagement.org version D

Pitstop Media … Continue Reading » Who’s Testing What #29 – www.moneymanagement.org

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Rating: 9.9/10 (10 votes cast)
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Rating: +5 (from 5 votes)

Who’s Testing What #28 – www.birthdaydirect.com

a-b-testing-birthday-direct_28This test is different than the classic button test. Birthday Direct is testing the left navigation: single unit VS shorter, multiple units. Kudos to them! This is the kind of test you should run too!

birthdaydirect.com test control version

birthdaydirect.com control version

birthdaydirect.com test variation 1

birthdaydirect.com variation 1

Pitstop Media offers ROI based internet … Continue Reading » Who’s Testing What #28 – www.birthdaydirect.com

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Rating: 9.7/10 (6 votes cast)
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Rating: +6 (from 6 votes)

Who’s Testing What #27 – www.themagicoftesting.com

a-b-testing-the-magic-of-testing

The magic of testing dot com is testing:)

themagicoftesting.com control version

themagicoftesting.com control version

themagicoftesting.com variation

themagicoftesting.com variation

Pitstop Media offers ROI based internet marketing services such as landing page testing services and conversion rate optimization services. Our A/B and multivariate tests have helped companies increase conversion rates … Continue Reading » Who’s Testing What #27 – www.themagicoftesting.com

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Rating: 9.2/10 (6 votes cast)
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Rating: +4 (from 4 votes)

Who’s Testing What #26 – www.bettafishcenter.com

a-b-testing-bettafish-center

Cute little fish, the beta fish, isn’t it? Here’s a A/B test from bettafishcenter.com:

bettafishcenter test variation 1

bettafishcenter.com version A

bettafishcenter test variation 2

bettafishcenter.com version B

Rate this post!

Pitstop Media offers ROI based internet marketing services such as landing page testing services and … Continue Reading » Who’s Testing What #26 – www.bettafishcenter.com

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Rating: 8.9/10 (8 votes cast)
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Rating: +6 (from 6 votes)

Who’s Testing What #25 – www.gather.com

a-b-testing-gather

Tested element: heroes picture

gather.com test control

gather.com control

gather.com test variation 1

1gather.com variation

Pitstop Media offers ROI based internet marketing services such as landing page testing services and conversion rate optimization services. Our A/B and multivariate tests have helped companies increase conversion rates by … Continue Reading » Who’s Testing What #25 – www.gather.com

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Rating: 9.6/10 (8 votes cast)
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Rating: +6 (from 6 votes)

Who’s Testing What #24 – www.genbook.com

a-b-testing-genbook

genbook.com variation 1

genbook.com variation 1

genbook.com variation 2

genbook.com variation 2

Pitstop Media offers ROI based internet marketing services such as landing page testing services and conversion rate optimization services. Our A/B and multivariate tests have helped companies … Continue Reading » Who’s Testing What #24 – www.genbook.com

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Rating: 10.0/10 (6 votes cast)
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Rating: +4 (from 4 votes)

Who’s Testing What #23 – www.dummies.com

a-b-testing-dummies

Here’s a nice test from Dummies.com. Too bad the tested element is a bit below the fold, which means that around 40% of the visitors will not see the tested variables if they are not scrolling. It’s a good idea to test elements that are above the fold. Don’t just believe usability experts screaming out loud that the fold doesn’t matter anymore. Test that for your self and see if it’s true or not.

Here’s screenshot of the tested page, using Google’s Browser Size tool:

Continue Reading » Who’s Testing What #23 – www.dummies.com

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Rating: 10.0/10 (7 votes cast)
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Rating: +5 (from 5 votes)