Internet Marketing Services

Should governments regulate Google, Yahoo!, Bing or the rest of search engines?

Considering the latest update, code name “Panda” or “Farmer”, I start to thing that, yes, they should.

Put your self into J.C. Penney, or Overstock or suite101.com.They’ve been penalized because of various reasons: JCP was caught buying links, Overstock encouraged college and university websites to post links to the their site, suite101.com was labeled as content farm.

They were getting good revenue from search engines, and they lost it without any warnings. What’s even worse … Continue Reading » Should Search Engines Be Regulated?

This article is about the optimization of, what I consider to be one of the lowest hanging fruits for ecommerce websites, the checkout process. It can also relate to other types of web site, i.e. sites that require customers to pass through an online checkout process to purchase products or services.

Definitions:

- a locked checkout (a term coined by the author) is an checkout process that requires visitors to create an account in order to complete a purchase. Usually they require users to provide a … Continue Reading » Guest Checkouts and Opportunity Cost Analysis – Part 1 of 3

There are several plugins that will automatically remove nofollow from comments and author’s names, but I wanted to remove the default nofollow attribute only within my posts. I was not able to find any plugins for that, but luckily I found this article from digwp with a workaround.

How to remove nofollow attribute from post content only
To clean up your post content, simply add the following code to your active theme’s functions.php file:

function remove_nofollow($string) {

$string = str_ireplace(‘ rel=”nofollow”‘, ”, $string);

return $string;

}

add_filter(‘the_content’, ‘remove_nofollow’);

That’s all there is to … Continue Reading » How to Remove NoFollow From Your WP Posts

If you’re a SEO professional and deserve a salary increase you can use the following salary negotiation tip for better chances of getting a raise. The tip assumes that you have access to your company’s GA account and you did a good job (the numbers you’re responsible are going up (i.e. visits) or down (i.e.bounce rate).

Let’s say you’re the SEO guy and you’ve been hired in May 2009 to increase the organic traffic. First, you should associate a monetary value to the traffic source you’ve been … Continue Reading » Use Google Analytics to Negotiate Your Salary

This post will describe a Google search hack that is useful if you want to  find twitter backgrounds for your account. I use this hack purely for inspirational reasons, but you can come up with creative ideas ;)

How is it done

Twitter is using separate servers for hosting and serving background images: twimg.com. Most of the picture are located under the /profile_background_images/ directory.

Here’s a simple Google query  that will return all indexed pages containing references to twitter images:

twimg.com/profile_background_images – direct link here.

Now simply visit the pages listed … Continue Reading » Google Search Hack – Find Twitter Background Images

I usually receive around 100 updates per day from various RSS. Probably only 10 of them are actually of interest to me. What bothers me is that, if you subscribe to a blog which has more than one category, you will receive RSS updates from all categories, not just from the categories you’re interest on. When I subscribe to an RSS feed, I would like to be able to:

1. choose a specific category to receive feeds from. Right now when you subscribe to majority of the blogs – including ours … Continue Reading » Suggested Changes for WordPress RSS Feeds
   
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Ok. The two years old rumors are true: Google’s Chrome, the minimal web browser from Google went on market, September 1st 2008.

I will not discuss the functionality of the browser, but I will take a quick look at the number of incoming links for the browser’s home page, Google’s Chrome Page Rang and keep records of rankings for the following keywords: chrome, web browser and browser. Let’s see how a giant like Google, can outrank other browsers pages(if this will happen)

I’ll keep updating this post daily, for … Continue Reading » Google’s Browser, Chrome Launched To Kick MSFT’s Ass